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Women's
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Black Friday is here!
Up to $60 off prescription eyewear
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Prizm™ Polarized
Black Friday is here!
Up to $60 off prescription eyewear
Give the gift of Meta AI
Iconic style, cutting-edge technology and light-weight form unite in a range of frames designed for living in the moment.
Black Friday deals on
prescription glasses
Black Friday is here!
Up to $200 off an annual supply of contact lenses or up to $75 off a 6-month supply.
Use your benefits at TargetOptical
Choose from a wide range of frames, lenses and designer
brands
Comprehensive digital eye exams
Shop online from anywhere
Convenient store locations and hours of operation
Your benefits expire on December 31st.
Use them or lose them!
Applying your insurance online or in store is easy! Save
up to 80% on your favorite frames with your benefits.
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We accept most major insurance plans. Simply search for yours from the panel below. Learn more about insurance
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If your plan is not in-network, you can submit a claim form directly to your insurance company and receive a reimbursement after purchase. Download Form
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You may also use out-of-network benefits at Targetoptical.com for most other vision insurance companies, like VSP. You can submit the claim form directly to your insurance company. Download the form
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SEES THE DAY
The PRECISION1®
family of contact lensesmean excellent vision for any of life’s adventures.
New to daily disposable contacts?
No problem!
The PRECISION1® family of contact lenses are designed for wearers new to daily disposables who are always on the go and who are looking for outstanding performance. No matter what your schedule has in store, the PRECISION1® family of one-day contact lenses—now including PRECISION1® for Astigmatism!—is ready to provide you with excellent vision and comfort from start to finish.
BOOK NOW
Precise
vision
Dependable
comfort
Ease of
handling
Get your life in lenses started for FREE 3
Now you can try PRECISION1® contact lenses for FREE 3 at your local Target Optical. Join the FREE 3 5-Day trial now and take advantage of great sight and great value when you order PRECISION1® contact lenses from Target Optical.
How to Redeem your FREE 3 5-Day Trial:
Schedule an eye exam 2 at your local Target Optical
Schedule NOWAsk your Target Optical eye doctor about the FREE 3 trial
Plan Your Visit
Hear from actual PRECISION1® one-day contact lens wearers.
Jessica
Greta
So, what will you do with yours?
The beauty of PRECISION1® one-day contact lenses isn't only what you can see clearly with them, it's also what you can accomplish.
Perfecting that playlist
Stretching out the day
Turning over a new leaf
Since PRECISION1® are daily disposable-contact lenses, you simply put them in the morning and remove them when your day's over. That means you'll be saying "Oh hey, freedom!" a lot more. Keep in mind that it'll take time for you and your eyes to adjust to wearing contact lenses. But the more you wear them, the easier they are to love.
How to use PRECISION1®
contact lenses:
Since PRECISION1® are daily disposable-contact lenses, you simply put them in the morning and remove them when your day's over. That means you'll be saying "Oh hey, freedom!" a lot more. Keep in mind that it'll take time for you and your eyes to adjust to wearing contact lenses. But the more you wear them, the easier they are to love.
FAQs
Are contacts right for me?
Anyone can try wearing contact lenses. Visit your eye doctor to find out which ones are right for you.
Are PRECISION1® contact lenses comfortable?
Very much so! Regardless, your eye doctor will recommend the correct type of lens for you to make sure you find the most comfortable fit possibile. If you experience discomfort, you should ask your eye doctor for advice.
What can I expect the first time I wear PRECISION1® contact lenses?
You’ll experience precise vision, dependable comfort and easy handling. It might take some time to get used to the new contacts, but you’ll get the hang of it in no time. If you have any questions or problems, your eye doctor is just a call away.
How often do I need to change out my PRECISION1® contact lenses?
They’re disposable and designed for daily use. Just use a new pair each day and take them out before you go to sleep. Easy breezy.
How long will it take to put PRECISION1® contact lenses in? How long to take them out?
It’s different for everyone. Some get the hang of it immediately, while others may need some time. We suggest adding a few minutes to your regular morning and night routine for the first few days.
How can I order PRECISION1® contact lenses?
Schedule an eye exam 2 at Target Optical and ask your doctor about them!
1 $125 off on an annual supply of PRECISION1® contact lenses. Instant savings applied at checkout. Savings not valid on previous purchases. No cash value. Void where prohibited by law. Some restrictions may apply. Additional instant savings available on other contact lens brands. Please check TargetOptical.com or with a Target Optical® team member for more details. Valid prescription required. Eye exams available by Independent Doctors of Optometry next to Target Optical in most states. Eye exams available from self-employed doctors who lease space inside of Target. Precision1® is a trademark of Alcon Inc.
2Eye exams available at the independent doctor of optometry at or next to Target Optical. Doctors in some states are employed by Target Optical. In California, Target Optical does not provide eye exams or employ Doctors of Optometry. Eye exams available from self-employed doctors who lease space inside of Target Optical.
3 Eye exam may be required before lens trial. Professional fees may apply. Offer available at participating offices.
Ask your eye care professional for complete wear, care and safety information.
© 2021 Alcon Inc. 3/21 US-PR1-VCL-2100026
pupillary distance
what is it?
Pupillary distance measures the space (in millimeters) between the pupils of your eyes.
where can I find it?
On previous eyewear receipts or your prescription. Or measure it yourself with our handy PD ruler.
download PD rulerPaying in installments
Want to spread out the cost of your order with Target Optical?
Select ‘Affirm’ or ‘Afterpay‘ as
your payment method at checkout
to pay in interest-free installments, with no hidden fees.
With Affirm, pay in 4 interest-free installments every 2 weeks or you can pay over time with monthly payments over 3, 6 or 12 months. Payment options are offered by Affirm, are subject to an eligibility check, and may not be available in all states. CA residents: Loans by Affirm Loan Services, LLC are made or arranged pursuant to a California Finance Lender license.
With Afterpay, make 4 interest-free* payments every 2 weeks or you can pay over time with monthly payments spread over 6 or 12 months**. *You must be over 18, a resident of the U.S. and meet additional eligibility criteria to qualify. Late fees may apply. Eligibility criteria apply. See www.afterpay.com for more details. Loans to California residents made or arranged pursuant to a California Finance Lenders Law license. © 2020 Afterpay US **Loans through the Afterpay Pay Monthly program are underwritten and issued by First Electronic Bank, Member FDIC. Loans are subject to credit check and approval and are not available to residents of Hawaii, New Mexico, West Virginia and Nevada. Click here for complete terms.